Topics to be Addressed

Topics to be Addressed

⦿ The AI-Powered Journalist: How can generative AI assist in research, scriptwriting, content summarisation, and multi-format versioning without compromising editorial integrity?

⦿ Content Intelligence: Using analytics and machine learning to understand audience behaviour, predict trending topics, and personalise content delivery across different platforms.

⦿ Automated Production Workflows: Implementing AI tools for automated video logging, metadata tagging, highlight clipping, and graphics creation to accelerate content-to-market speed.

⦿ The ‘Single Source’ Content Hub: What are the best strategies for creating a centralised content repository that allows for seamless and efficient multi-platform publishing?

⦿ New Roles, New Skills: Identifying the emerging roles in the modern newsroom (e.g., Prompt Engineer, AI Ethicist, Audience Strategist) and the skills required to fill them.

⦿ Combating Misinformation: Can AI be deployed as a tool for real-time fact-checking and source verification to enhance journalistic credibility?

⦿ Ethical Guardrails: What frameworks and policies must be established to govern the use of AI in newsgathering and reporting to maintain audience trust and avoid bias?